from the archive · Contemporary era
Peter Todd
b. 1962 · university teacher
By The Keeper · Published
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Peter Todd is a Canadian scholar of management information systems whose career spans two of the most cited research papers in his field and the leadership of major business schools on two continents. He served as Dean of the Desautels Faculty of Management at McGill University for roughly a decade before becoming Dean of HEC Paris in 2015, the first leader of that French institution recruited from outside France. His early research with Shirley Taylor and Izak Benbasat helped shape how scholars study the way people decide to adopt and use technology. Anyone tracing the modern study of technology acceptance encounters his name early and often.
Early Life and Education
Peter Todd was born and raised in Canada, and his academic formation took place entirely within the Canadian university system [1]. Public records about his childhood are scarce, which is common for academics of his generation: his public life begins, for practical purposes, with his student years. Any Peter Todd biography therefore starts not with a birthplace anecdote but with a commerce degree.
He completed his undergraduate work in commerce at Queen's University in Kingston, Ontario, one of Canada's oldest business programs [1]. From there he moved west to pursue doctoral studies in business administration at the University of British Columbia in Vancouver [1]. At UBC he worked in the emerging field of management information systems, then a young discipline trying to understand how computers were reshaping decision making inside organizations.
The doctoral years proved formative in a specific way: they connected him with Izak Benbasat, a UBC professor who became a long-term collaborator. Their joint work on how decision makers actually use computer-based aids, rather than how designers assume they will, gave Todd his first significant research identity [2].
Path to Prominence
Todd began his faculty career at Queen's University School of Business, returning to his undergraduate institution as a professor of management information systems [1]. The Kingston years produced the collaboration for which he remains best known among researchers. Working with Shirley Taylor, he set out to compare the competing psychological models that scholars were using to explain why people adopt new technologies.
The result was a pair of 1995 papers that became fixtures of the field. The first, published in Information Systems Research, tested the technology acceptance model against the theory of planned behavior and introduced a decomposed version of the latter, breaking broad attitude constructs into more specific, actionable beliefs [3]. The second, in MIS Quarterly, examined how prior experience with a technology changes the factors that drive its use [4]. Both papers have been cited many thousands of times and are standard reading in doctoral seminars on technology adoption.
Alongside the Taylor collaboration, Todd continued the research stream begun with Benbasat, using process tracing techniques to open up the so-called black box of decision support: observing step by step how people trade off effort and accuracy when a computer offers to help them choose [2]. This body of work established the argument that users often adopt decision aids to save effort rather than to make better decisions, a finding with lasting influence on system design research.
Academic Leadership in the United States
After Queen's, Todd moved to the United States, where his career shifted gradually from pure research toward administration. He held a faculty position at the University of Houston, working in the decision and information sciences area of its business school [1].
He then joined the McIntire School of Commerce at the University of Virginia, where he combined his professorship with senior administrative duties, serving as an associate dean [1]. The Virginia years gave him sustained experience in curriculum development, faculty recruitment, and the fundraising work that defines modern business school leadership. That administrative apprenticeship positioned him for the deanships that would occupy the rest of his career.
For those asking who was Peter Todd within the American academy, the answer is a respected information systems researcher who proved equally comfortable managing institutions, a combination that search committees prize and rarely find [5].
Dean of McGill's Desautels Faculty
In 2005 Todd returned to Canada as Dean of the Faculty of Management at McGill University in Montreal [5]. His arrival coincided with a transformative moment: a landmark gift from Canadian businessman Marcel Desautels led the faculty to be renamed the Desautels Faculty of Management, and Todd led the school through the expansion that the endowment made possible [5].
During his roughly ten years in the role, the faculty raised its international profile, strengthened its research base, and broadened its degree offerings [5]. He was reappointed for a second term, a signal of confidence from the university's administration, and he became a visible figure in Canadian management education, speaking regularly on the internationalization of business schools.
Among Peter Todd achievements, colleagues often rank the Desautels decade highest: he took a solid Canadian faculty and pushed it firmly into global rankings conversations while managing the delicate politics of a bilingual city and a research-intensive university [5].
Leading HEC Paris
In 2015 Todd accepted one of the most prominent posts in European management education, becoming Dean and Director General of HEC Paris, the elite French grande ecole [6]. The appointment drew wide attention because Todd was the first person recruited from outside France to lead the school, a deliberate choice by HEC's board as it pursued a more international identity [6].
His mandate emphasized globalization of the student body and faculty, expansion of digital learning, and closer ties between the school and the entrepreneurial economy growing around Paris [6]. Under his leadership HEC deepened its involvement with Station F, the huge Parisian startup campus, and continued to perform strongly in the Financial Times European business school rankings [7].
Todd served as Dean until 2020, when he stepped down and the school appointed Eloic Peyrache, an internal candidate, as his successor [7]. Observers credited Todd with steering a proudly French institution through a period of sharpened global competition without eroding the traditions that give the school its identity.
Legacy
Todd's legacy runs on two parallel tracks, and the basic Peter Todd facts reflect both. As a researcher, his 1995 work with Shirley Taylor remains among the most cited scholarship in information systems, and the decomposed theory of planned behavior is still applied in studies of everything from mobile banking adoption to health technology use [3]. His earlier experiments with Benbasat helped legitimize behavioral, process-oriented methods in a field that had leaned heavily on surveys [2].
As an administrator, he belongs to a small group of scholars who have led top-tier business schools in more than one country. The McGill and HEC deanships gave him an unusual vantage point on the differences between North American and European models of management education, a subject on which he spoke and wrote during his Paris years [6].
His career also illustrates a broader pattern in the discipline he studied: information systems, once a niche specialty, produced a generation of scholars fluent in both technology and organizational strategy, and universities increasingly drew their leaders from that group. Todd, moving from decision support experiments in Vancouver to the head office of a Parisian grande ecole, is one of the clearest examples [1].
Questions & Answers
- Who is Peter Todd the scholar?
- Peter Todd is a Canadian academic in management information systems. He is known for highly cited research on technology acceptance and for serving as Dean of McGill University's Desautels Faculty of Management and later Dean of HEC Paris.
- What is Peter Todd famous for?
- He is best known for two 1995 papers written with Shirley Taylor that compared models of technology adoption and introduced the decomposed theory of planned behavior. He is also recognized for leading two major business schools, Desautels at McGill and HEC Paris.
- When was Peter Todd Dean of HEC Paris?
- Todd led HEC Paris from 2015 to 2020. He was the first dean recruited from outside France in the school's history, and he was succeeded by Eloic Peyrache.
- Where did Peter Todd study?
- He earned his undergraduate commerce degree at Queen's University in Kingston, Ontario. He then completed a PhD in business administration at the University of British Columbia, where he began his research on computer-supported decision making.
- What is the decomposed theory of planned behavior?
- It is a model of technology adoption that Taylor and Todd proposed in 1995. It breaks the broad attitude, norm, and control constructs of the theory of planned behavior into more specific beliefs, making the model more useful for explaining why people accept new technologies.
References
Every record in this archive is kept against verifiable sources.
- [1]Peter Todd, Professor: Curriculum Vitae and Faculty Profile. HEC Paris. Web
- [2]Peter Todd and Izak Benbasat. Process Tracing Methods in Decision Support Systems Research: Exploring the Black Box. MIS Quarterly, Vol. 11, No. 4, 1987. Journal
- [3]Shirley Taylor and Peter A. Todd. Understanding Information Technology Usage: A Test of Competing Models. Information Systems Research, Vol. 6, No. 2, 1995. Journal
- [4]Shirley Taylor and Peter Todd. Assessing IT Usage: The Role of Prior Experience. MIS Quarterly, Vol. 19, No. 4, 1995. Journal
- [5]Desautels Faculty of Management: History and Deans. McGill University. https://www.mcgill.ca/desautels/Web
- [6]HEC Paris Appoints Peter Todd as Dean. Financial Times, 2015. News
- [7]Eloic Peyrache Named Dean of HEC Paris. HEC Paris press announcements, 2020. Web

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